Privacy Policy

Effective date: March 15, 2026

1. Introduction

Stus.ai (“we,” “us,” or “our”) is an AI-powered SEO analytics platform operated by Serpstat LLC. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website at stus.ai and related services (collectively, the “Service”).

By accessing or using the Service, you agree to this Privacy Policy. If you do not agree, please do not use the Service.

2. Information We Collect

2.1 Information You Provide

  • Account data: name, email address, and password when you create an account.
  • Profile data: language preferences and report settings.
  • Content: queries, messages, uploaded files, and data you submit to our AI agents.
  • Payment data: billing information processed by our third-party payment providers (we do not store full card numbers).

2.2 Information Collected Automatically

  • Usage data: pages visited, features used, timestamps, and interaction patterns.
  • Device data: browser type, operating system, IP address, and device identifiers.
  • Cookies: session cookies for authentication and functional cookies for preferences. We do not use third-party advertising cookies.

2.3 Third-Party Integrations

When you connect third-party services (such as Google Sheets, Google Search Console, or Google Ads), we receive access tokens and basic profile information (e.g., email address) from those services. We store access and refresh tokens securely to maintain your connection. We only access the data scopes you explicitly authorize.

3. How We Use Your Information

  • Provide, operate, and improve the Service.
  • Process your requests and deliver AI-generated reports and analysis.
  • Authenticate your identity and manage your account.
  • Communicate with you about updates, security alerts, and support.
  • Detect, prevent, and address fraud, abuse, or technical issues.
  • Comply with legal obligations.

We do not sell your personal data to third parties. We do not use your content to train AI models.

4. Data Sharing

We may share your information with:

  • Service providers: cloud hosting (Google Cloud Platform), AI model providers (Google Gemini), and analytics tools — only to the extent necessary to operate the Service.
  • Serpstat LLC: as our parent company, for account management and support purposes.
  • Legal requirements: when required by law, regulation, or legal process.

5. Data Storage and Security

Your data is stored on Google Cloud Platform infrastructure. We use encryption in transit (TLS) and at rest. Access tokens for third-party integrations are stored in encrypted database fields. We implement access controls and audit logging to protect your data.

While we take reasonable measures to protect your information, no method of electronic storage is 100% secure.

6. Data Retention

We retain your account data for as long as your account is active. Conversation history and generated files are retained until you delete them or close your account. Upon account deletion, we remove your personal data within 30 days, except where retention is required by law.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you.
  • Request correction or deletion of your data.
  • Withdraw consent for data processing.
  • Export your data in a portable format.
  • Object to or restrict certain processing activities.

To exercise any of these rights, contact us at support@serpstat.com.

8. Third-Party Services

The Service integrates with third-party APIs (Google Sheets, Google Search Console, Google Ads, Serpstat). Each third-party service has its own privacy policy. We encourage you to review their policies before connecting your accounts.

9. Children's Privacy

The Service is not intended for users under 16 years of age. We do not knowingly collect personal data from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a revised effective date.

11. Contact Us

If you have questions about this Privacy Policy, contact us at:
support@serpstat.com

Serpstat LLC
Operated from Ukraine